OUR STORY
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THE ROW
In 2014, Jamie Douglas-Hamilton and his crew rowed 5,000 miles across the brutal Indian Ocean, battling storms, exhaustion, and blackouts. Their desalinated water was flushing out vital electrolytes—until one crew member mixed in sea water. The impact was instant. Strength returned. Clarity sharpened. With this breakthrough, they shattered the world record by two weeks.


THE RESEARCH
Inspired by his experiences on the ocean, Jamie conducted extensive global research to find the most effective hydration solution in the world.
It was in Japan that he first discovered ionised water - a well known water product that was widely consumed in the country for its myriad benefits and approved by the Ministry of Health in the 1960s.
Jamie endeavoured to bring this innovative product to the European market and the rest, as they say, is history.
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